Welcome to a Call for Heroines.
I’m thrilled you’re here!

This is not a vibe. It’s a mission.

Are you a smart, restless, midlife woman with that low-level hum in your chest that says, “There has to be more than this…”?

You’re in the right place.

You’ve spent years making things work for others. For your job, your kids, your partner, your parents. Now the career ladder feels like a treadmill (your trainer put it on an incline). The kids don’t need you the same way (although the texts still keep coming). And when you finally get a quiet moment to think, you wonder:

Is this it?

I’m here to tell you—it’s not.

Call for Heroines is a community for women who are fed up with waiting to feel like the main character in their own story. Here, we don’t just talk about change; we build a map for it.

This isn’t about vision boards or vague mantras.

This is about plot twists, character arcs, quests, and rescue missions—for yourself.

You’ll learn how to design the next chapter of your life with practical, immediately implementable tools, worksheets, books, and courses.

I’m Lisa-Marie Cabrelli—a coach, creator, writer, and practical magic-maker for Gen X women who are ready for their second act to rise like a phoenix into brilliance. (You can scroll down for the longer version, if you’re wondering why I think I can help you.)

This space is part newsletter, part course lab, part pep talk, and part secret map you only get if you’ve really lived a little (like, “become your own wise woman, and don’t need any patriarchal BS” lived a little).

You can lurk quietly. Or join us backstage as a paid subscriber and help shape this adventure as we build it in real time.

This isn’t self-help. It’s self-authorship.

This is your call. Ready to choose your next adventure? Visit the Start Here page to find our more.

Why subscribe?

You’ll receive free:

• Journal Prompts: Every week, you’ll still receive a story designed to help you break free from whatever’s holding you back. Rooted in the "Heroine's Adventure" principles, these stories will include a journal prompt to help you integrate the insights and take action in your life.

• NEW! The Totally Awesome Mini-Quest Show: This weekly live stream (Sunday) series will bring you tiny, but transformational challenges we’ll undertake as a community. Join us each week as we explore specific mindsets or physical hurdles many face in midlife and show how a small “quest” can spark meaningful change. We’ll discuss the quest, share our "Ordinary World" before the quest, delve into the "Upside Down World" of the quest experience, and bring back the "Elixir" – the lessons and tools we can share.

• The Heroine’s Adventure: The prelude series (learn the what and the why of the Heroine’s Adventure)

If you become a paid subscriber, you’ll unlock even more tools and support for your Heroine's Adventure.

• 2025 Series "52 Narrative Shifts to Reinvent Your Midlife": Dive deep each week with in-depth explorations designed to shift you from limiting beliefs to empowering new narratives that propel you forward. Each narrative shift includes a downloadable worksheet to help you actively engage with the exercises and create lasting change.

• Monthly Group Coaching Call (The Heroine's Circle): Join me for a one-hour live monthly coaching call where we tackle your burning questions and work through specific challenges submitted by readers. Past calls have included exercises on finding your inner archetypal heroine, using story secrets to navigate complicated relationships (seeing a parent as a "Threshold Guardian"), and getting practical tips on writing structure and productivity. This is your chance for personalized guidance and collective wisdom.

• The Totally Awesome Mini-Quest Show Chat: As a paid subscriber, you’ll gain access to the live chat during the show when I host it. Share your experiences with the challenge in real-time, connect with a supportive community of fellow heroines, and ask questions directly.

Join The Lab (LM’s Inner Circle):

For those who want all the goodies and have the option of being involved in shaping the future of the Heroine's Adventure.

My signature course, The Heroine’s Adventure, is powerful but… big.

It’s a comprehensive system that leads you through a Heroine’s Journey—exploring wounds, discovering your ultimate whys, creating transformations, and learning the tools required to plan and execute the next chapters in your life. It can feel a bit overwhelming, and not everyone has the time and energy to dedicate to the work that the course-intensive demands of you.

So, I’m breaking it down and releasing it in smaller lessons:

• Pocket Quests that literally fit in your pocket and give you immediate results

• Adventure Quests (videos, workbooks and guides) designed for longer-lasting change

Heroines can choose their path and go on the journeys that will most impact their lives.

I invite you to join The Lab and watch all this work happen. You’ll get everything at the paid level plus:

• Access to ALL Heroine’s Adventure products as they are being developed. Be the first to experience and provide feedback (or not, up to you) on new courses, workbooks, and other exciting resources as they are created. Your insights will directly influence the development process.

• Behind the scenes posts. Get posts that give you an exclusive peek into the inner workings of the Call for Heroines and Heroine’s Adventure business. I’ll share my processes, systems, productivity hacks, and business-building tips, offering valuable insights for your own creative or entrepreneurial endeavors.

Who Am I?

Hiya! I’m Lisa-Marie Cabrelli, and I’m living my Extraordinary Life. I love to travel and explore, but I hate packing. (Seriously, don’t open your mouth in my packing presence, or I might throw a rolled-up t-shirt at you.)

I also love to write, primarily novels, my journal, newsletters, articles, and sales copy. (Everything except About pages.)

I live with my table-dancing best friend and husband, who (although older) keeps me young and adventurous. I keep him out of jail.

We move between our homes in Scotland (tiny garden cottage), Italy (great-grandfather’s hillside stone house), The Bahamas (ocean-front villa), and South Carolina (my parents' lake house). We follow the weather because I hate to be cold. Also, you only get four hours of daylight during a Scottish winter, and I am not a vampire.

We have a courageous, creative daughter who lives in Brooklyn.

You may have been burned in the past by courses or “gurus” who’ve promised you results they have never achieved themselves.

I am far from a guru—just an ordinary person who wants an extraordinary life. When I found a coach in my entrepreneurial days and asked them for evidence that their methods worked, they would do a lot of humming and hawing, but could never deliver the goods.

I firmly believe that you should learn from people who’ve been where you’re going, not just those who’ve read the map. So here’s what I’ve achieved using the content you’ll read on Call to Heroines.

• Spent a career in corporate America as a business systems analyst. Designed, developed & launched a global CRM system for an international telecom

• Left corporate in 2006 and started a location-independent eCommerce company from scratch with $500 and a book on building a Yahoo Store

• Became a digital nomad in 2008 and ran my businesses from all over the world (way, way before it was cool)

• In 2010, I started Laptop Life Coaching. In six months, I took my first client from earning $28K/year as a teacher to earning $18K/month

• In 2015, I sold the e-commerce company for seven figures and "retired."

• In 2016, I spent a few years doing high-end consulting. Ran a digital marketing campaign that helped a telecom win a $350M cellular license bid and designed and implemented business process re-engineering plans for larger companies

• Followed my dream of writing novels and published four romantic comedy beach reads. They’ve been downloaded to Kindle by over 35,000 readers

• Went back to school in 2018 and earned an MLitt in Crime Fiction and Forensic Investigation. Graduating with Distinction and winning the Val McDermid Award for best crime novel dissertation

• Taught university undergraduates at The University of Dundee

• In 2023, I earned a Ph.D. in Creative Writing from the University of Dundee.

• Sold my Ph.D. novel, a dystopian fiction called The Descent to Yonder - an app for chapter-by-chapter phone reading

We’re cat people and have fostered kittens and cats worldwide. Here’s a collage of some of our babies…